Custom Shopify Theme Design
This is the full custom store build. It is for brands that need a storefront with its own visual system, clearer product storytelling, stronger UX, and a cleaner purchase flow across the whole site.
A full custom Shopify storefront for DTC brands that need the whole store to feel designed, not pieced together from theme defaults.
- Full theme build
- Micro-interactions + cart polish
- Three revision rounds
- 30-day support
What you get
The scope is meant to stay practical: design clarity, custom storefront polish, and the parts of the buying flow that matter most for this level of engagement.
Deliverables
- Custom storefront visual system across core shopping templates
- Product page hierarchy and storytelling pass
- Cart, conversion, and micro-interaction polish
- Consistent design treatment across the entire buying journey
Scope snapshot
Your entire store, fully custom.
This package is structured to keep the work focused, the outcome clear, and the launch path realistic.
Best fit
The goal is to make it obvious whether this is the right entry point or whether one of the other service tracks makes more sense.
Ideal for
- DTC brands that have outgrown stock themes
- Merchants who want the whole store to feel branded and cohesive
- Teams that need a custom look without sacrificing a familiar buying flow
Probably not for
- Projects where only one or two launch pages need a quick cleanup
- Stores whose main blocker is highly custom app-like functionality
- Teams without final product content, product structure, or visual direction
Common questions
These pages are intentionally direct. If a question still blocks the decision, that is usually what the intro call is for.
How is this different from the Launch Package?
The Launch Package focuses on the highest-priority storefront pages. Custom Shopify Theme Design is the full system pass, with the entire store treated as a coherent custom experience.
Does this include conversion-minded UX work?
Yes. The design is meant to look distinctive, but the buying flow stays legible and familiar so shoppers can move through the store without friction.
What if we need support after launch?
This package includes a longer support window, and ongoing support can be added if the store needs continued iteration after launch.
Other ways to work together
These are the adjacent service tracks if this package is either too small or too large for what the store needs next.
Want to figure out if this is the right fit?
I can look at the current store, the catalog, and the timeline, then tell you whether this package is the right level or if the project should start higher or lower.